SunDay Red needed high-impact visuals to match its performance-driven identity and golf roots while appealing to a modern, style-conscious audience. The key objectives included:
Our creative approach focused on clarity, versatility, and impact—producing visuals that were adaptable across platforms and optimized for high-performing campaigns.
The new imagery now plays a key role in SunDay Red’s brand growth—driving awareness, attracting new customers, and reinforcing its identity across digital platforms.
For us at Studio Night City, this project was a chance to elevate how modern sportswear brands are visually introduced and experienced across digital platforms.
(2024-25©)
